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For Publishers, Bloggers & Founders

Distribute Spyglass Tools
Grow Your Traffic

Embed free SaaS comparison cards on your blog, share competitive intelligence tools with your audience, and help founders find their competitive edge — all while driving traffic back to your site.

220+
Tools tracked
3
Widget formats
<3KB
Lightweight
0
Dependencies

Embeddable Widgets

Drop one line of HTML into any page and get a live, interactive SaaS comparison. No signup, no tracking scripts, no ads. Just useful content for your readers.

Battle Card Widget Classic

A compact, self-contained comparison card. All 40 tool definitions are embedded directly in the 3KB script — no API calls needed. Best for pages where you want zero external requests.

Tools: 40 popular Size: 3KB total Data: Embedded Requests: 0 (self-contained)
HTML
<script src="https://www.spyglassci.com/js/battle-widget.js" defer></script> <div class="spyglass-battle-widget" data-tool-a="Stripe" data-tool-b="Paddle"></div>

CI Pulse Stats Badge Live

A live stats badge showing Spyglass tool counts, scan counts, and category tags. Great for resource pages, dashboards, or "powered by" footers. Compact mode available.

Data: Live stats via API Size: 2KB Modes: Full or compact Filter: By category
HTML
<div data-spyglass-pulse></div> <script src="https://www.spyglassci.com/js/pulse-widget.js" defer></script>

Shareable Tools & Pages

Link to these free tools from your blog, newsletter, or social media. Each one is a valuable resource for SaaS founders and operators.

Publisher Resources

Everything you need to write about competitive intelligence and embed our tools in your content.

Blogger Pitch Templates

Ready-to-send email templates for pitching SaaS bloggers to embed comparison widgets in their review posts. Includes short and long versions, plus targeting tips.

Share Image Gallery

Pre-made 1200x630 social share images for Twitter/X, LinkedIn, and other platforms. Use them when linking to Spyglass tools from your social accounts.

API Access

Programmatic access to our tools database. Use /api/tools, /api/battle, /api/feature-matrix, and /api/intel endpoints to build your own integrations. Rate-limited, free for reasonable use.

Tool Directory Submissions

Spyglass is already listed on major SaaS directories. If you run a directory or know one we should be on, here's our listing info:

SaaSHub

Already listed. Find us under "Competitive Intelligence" category.

G2

Already listed in Competitive Intelligence software category.

Capterra

Already listed. Search "Spyglass" under CI tools.

AlternativeTo

Already listed as a CI/competitive analysis alternative.

Product Hunt

Coming soon. Follow spyglassci.com/producthunt for updates.

BetaList

Submit Spyglass as a CI tool for indie founders.

Listing details: Name: Spyglass · URL: spyglassci.com · Tagline: Know Your Competitive Edge · Category: Competitive Intelligence, SaaS, Analytics

Become a Spyglass Partner

Embed our widgets, share our tools, and help SaaS founders discover their competitive edge. If you run a blog, newsletter, or community that serves indie founders, let's collaborate.

Get in Touch →

Or email hello@spyglassci.com